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Backstage News About WWE’s Rebuilding Process

by on May.19, 2009, under Wrestling News

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With the continuing decline in WWE’s television ratings, PPV buyrates, house show attendance and overall revenue, things have definitely been better in the WWE Universe. In an attempt to cure what ails WWE Chairman Vince McMahon, he is currently on a kick to freshen things up and set WWE up for a proper turnaround.

While many ideas have been discussed, one thing WWE wants to do is get a lot of new faces into the mix. Since WrestleMania, we’ve seen guys like MVP, John Morrison, The Miz, THE Brian Kendrick and Dolph Ziggler getting a lot more television time in hopes that somebody catches on in a big way. Elevating new stars is more of a priority now than it has been since the late 1990′s, largely because Vince many of his top names getting older and knows the key to future success is cultivating new stars.

Aside from elevating these “potential” superstars already on the active roster, WWE is also calling up several names from developmental – with several names from Florida Championship Wrestling now touring with WWE working house shows and dark matches.

Former FCW Florida Heavyweight Champion Sheamus O’Shaunessy worked an undercard match at a Raw brand house show in Youngstown, Ohio over the weekend, beating Jamie Noble. He also wrestled a dark match before this week’s Raw, once again defeating Noble.

Women’s wrestler Angela Fong, another FCW regular, was a ring announcer at a SmackDown/ECW brand live event in Grand Rapids, Michigan. There has also been talks of bringing FCWC standout Eric Escobar on the road soon to take another look at him.

While giving television time to fresh faces is certainly a start – you have to wonder how much of an impact that can have. Things like longer in-ring matches, less goofy comedy, rebuilding WWE’s tag team division and putting on fewer (and cheaper) Pay-Per-View events would also go a long way.

What’s your take on the situation? How would you improved the brand?

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